Meta Ads Brief

Every Monday, where last week's ad money went on Meta and what it bought.

What you get

One page, waiting for you Monday morning. Every campaign that spent money last week on Meta gets one line — what it cost, what it actually returned, and whether that got better or worse than the week before. Biggest spender first, so the campaign quietly eating your budget doesn't hide at the bottom.

Nothing is changed. No bid, budget, status or target is touched — it only reads.

How to look at it

Open the Weekly Brief app in this cabinet. It comes pre-filled with a made-up example so you can see the shape of it straight away — the page says clearly that those campaigns are fake. Your first real brief takes its place.

Before it can read your real Meta Ads

Connect Meta Ads in Cabinet's integrations screen. You'll need an access token from Meta's business tools — the screen walks you through connecting your Meta business account, and Cabinet keeps the token in a locked file on your own machine. It goes nowhere else.

Set aside five minutes for it once. After that it stays connected. Until then the page keeps showing the example.

What's inside

• Spend Reader — the one agent. Reads last week's campaigns, writes the brief.
• Weekly Meta Ads Brief — the one routine. Runs at 09:00 every Monday.
• Weekly Brief — the one page. Opens on this week, with a picker for earlier ones.